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DataDirect Invests in Japanese Expansion

ddnDataDirect Networks has announced that it is investing half a billion yen [~$4.711 million] in order to expand its Japanese sales and support operations. The goal being to fuel growth in the Japanese market in the areas of digital media, Internet and high performance computing. With analog television disappearing in July of 2011, broadcasters will be looking to upgrade their gear in order to accommodate the upswing in digital media.

The transition to digital and high definition content is a global phenomena that will reshape sectors in the media and entertainment industries ranging from content creation, to post-production, to content delivery,” said
Richard Villars, Vice President of Storage Systems Research at IDC. “Storage solutions like those from DataDirect Networks that deliver the scale and performance characteristics required for next generation digital content will allow content creators and distributors in Japan to quickly and effectively make this transition while delivering more and better content than ever before.”

In addition to digital media, the HPC industry is a big target for DDN. Tsukuba University currently has the #2 supercomputer in Japan and the largest Lustre file system. The T2K system can churn out data at over 12GB/s into five DDN S2A platforms with over 1PB of disk capacity.

Commenting on today’s announcement,
Robert Triendl, General Manager of DataDirect Networks Japan, said, “Our solutions are optimized for clients that demand extreme performance and scalability for their applications and that create and process large content files and unstructured data. Conventional data storage systems are simply unable to handle these intricately complex data patterns; different data and I/O patterns truly require different storage. That’s why we have been successfully working with many leading Japanese customers and partners, and we look forward to further expanding these relationships.”

For more info, read the full release here.

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