One of the cooler things I saw at SC10 was the Drew Brees interview at the Intel booth. The company is working with the NFL to improve helmets and reduce injuries from collisions on the field.
Intel is doing research into augmenting football helmets with sensors to determine when a player is likely to have a concussion. That way the player can be taken out of the game, and injuries reduced. The question was put to Drew, after this video was shot: “Would you take yourself out of the Superbowl if sensors showed you had a concussion?” I give you one guess at his answer. No.
My camera wigged out during the talk, so a tip of the hat goes to Vizworld for pointing us to this video.